Beauty Industry

Weekly Recap: New Noyz Scent, Brand Acquisitions, Coty Lawsuit, & More

Below is a list of the top 10 most-viewed news items on our site for the week ending May 2, 2026.

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By: Rachel Klemovitch

Assistant Editor

Here’s your weekly recap—the most-viewed news stories on our site for the week ending May 2, 2026.

Noyz announced a first-of-its-kind partnership with country artist Ella Langley. The Be Her Eau de Parfum is a lyric-inspired fragrance concept that reflects a new era of artist-led collaboration.

Fundamental Brands, a consumer brand accelerator and holding company, has agreed to acquire Great American Beauty (GAB) and its licensing subsidiary, Palm Beach Beauté. GAB’s licensed brand portfolio includes Mustang, Ellen Tracy, IZOD, and others.

Coty Inc. faces a securities class action lawsuit that seeks to represent investors who purchased or otherwise acquired Coty common stock between November 5, 2025, and February 4, 2026.

Givaudan celebrates the groundbreaking of a new factory in Mexico, reaffirming its long-term presence and dedication to the region and its customers.

Banana Boat launches its latest Get Outside Stat campaign, created in partnership with BBH USA, an initiative designed to motivate people to make the most of their summer, reconnecting with the simple joy of being outside.

The Estée Lauder Companies announced a minority investment in 111Skin, a luxury clinical skin care brand founded by plastic and reconstructive surgeon Dr. Yannis Alexandrides.

Read the full list below.

Here are our top 10 most-viewed stories from the past week:

1. Ranking the Top 20 Cosmetic Companies 

2. Top Fragrances in the World in 2025

3. Hottest Beauty Brands of 2025—According to Cosmetify

4. Noyz Launches ‘Be Her’ Parfum with Ella Langley

5. Fundamental Brands Acquires Great American Beauty

6. Traackr’s Top Performing Beauty Brands

7. Coty Faces Securities Class Action Lawsuit

8. Givaudan Breaks Ground on Its New Fragrance Manufacturing Facility  

9. Banana Boat Launches ‘Get Outside Stat’ Campaign

10. Estee Lauder Cos Invests in 111Skin

Thanks for reading our Breaking News. 

We’ll have a new list for you next Monday. 

Have a great week!

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